Raise your public profile using LinkedIn - PDF Article

LinkedIn give you a default public profile but when you edit it with your own name it gets picked up by Google and other search engines. In fact there seems to be a close link between the two, and you can get your name high up on the searches.

Illustration 1 shows an example of the default URL that you will be given when signing up to LinkedIn, whilst Illustration 2 shows how it should be after changing it over to something more appropriate.