LinkedIn from the Corporate Perspective

• Saving substantial recruitment costs
• Raise your profile using the status box
• Recommendations strategy
• Using Linkedin effectively to broker important introductions
• Understanding your home page
• Search for references
• Exporting your contacts
• Increasing visibility on your website and emails
• Detailed understanding of the advanced search button
• Getting the best from your company profile
• Researching other company profiles
• Understanding the power of groups
• Setting up your own group
• Revealing many applications
• Events; polls; company buzz; Signal
• Premium Account- should you have one?
• Creating your personal (and company strategy where relevant) action plan

By the end of this training, you will understand the important uses of LinkedIn and be fully conversant with all of its many advanced features. This will lead you to raising your own and your business's profile to ensure, in the longer run, you create more business.

"Thanks for the excellent presentation. It hit all the key points for me and gave me some good ideas on how to use LinkedIn on a company as well as a personal basis. Quick and effective way of delivering information - good content, right length of time."
Phillip Bracewell, Phillip Bracewell Associates

"I am a LinkedIn novice and so it was helpful to hear about the additional features available. It was also good to hear you confirm that my instincts in not accepting invitations from people I have never heard of were correct. And I thought I was maybe being a bit stand-offish!"
Iona Kelly, Head of Training, Lindsays LLP